Let me first start off by saying, I love Twitter. When I wake up in the morning, one of the first things I do is reach for my phone and check my twitter feed. I quickly see the weather, the traffic report, sports scores, news, etc. I don’t send out many tweets, but I follow a good number of people and news organizations. I think it’s a great tool for staying informed.
My struggle is attracting followers. More specifically, my issue is attracting followers for my business twitter account. I recently created www.recruitingassociates.net as a way to share how Recruiting Associates can partner with clients to develop unique staffing solutions. –Sorry for the plug, but it’s truly why I created the site! The design team I used suggested that I show them other websites that I liked. While going through that exercise, I noticed that many sites provided Twitter/Facebook/LinkedIn icons on their sites so visitors could easily click and presumably follow. I thought that was a great idea and asked the design team to do the same for me (with the exception of Facebook, which I don’t use for business purposes).
Here’s the problem, I’m not getting any followers. I willingly admit that part of that is my fault from a content perspective. I have an applicant tracking system for my business and it somewhat randomly sends out job announcements via twitter. That’s a useful tool for recruiting, but hardly a provider of compelling content. I’ve made a pledge to regularly update our blog and will make a point of sharing that with my 5 faithful followers. The challenge as I see it is getting a critical mass of followers. When I do happen to have something to say that others might find interesting, it would be nice if others would see it.
So……..Please follow me here on twitter, retweet this post and help me get the word out. There, I said it. I’m not sure if asking for followers is any less embarrassing than having 5, but I realize I need some help.
If I can repay the favor in any way, please reach out to me.
Until next time,